The following testimonials illustrate how Holden International works with the sales professionals of diverse companies from a range of industries to install new methodologies and establish favorable sales trends. |
Many of the client organizations we have assisted now report that Holden methodologies are producing a significant impact on the efficiency of their sales process and the effectiveness of their sales teams.
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What our clients are saying... |
| "The Holden training was unique and enjoyable. The combination of working on real-life accounts and the fact that the Holden instructors have strong business and sales backgrounds makes the training actionable. I’ve been to many trainings in my day, but this one I will remember as one of the finest. Thank you, Holden! May the Fox be with you always!” |
| --- Account Manager, Large IT Company, U.S. |
| “Thank you for the privilege of the Holden training. It was very helpful for me. Through the training, I could realize weakness, strength, and direction of my sales job.” |
| --- Account Manager, Large IT Company, Japan |
| “My ability to identify and articulate value has been improved. Holden’s approach is very useful and practical.” |
| --- Account Executive, Large IT Company, China |
| “I can't say enough about the Holden instructor. The sales associates attending the workshop just loved her! She consistently held their interest. She kept the content ‘real world.’ She ensured that there was a clear understanding of the take-aways from the workshop. She was just a first-class act! A stellar presenter and educator! We will certainly look forward to the future sessions!” |
| --- Senior HR Professional, Large IT Services Company, U.S. |
| “Thank you, Holden. You hit a grand slam and exceeded expectations by coming in so prepared and delivering with such enthusiasm. The Holden methodology, professionalism, adherence to our company’s internal sales practices, and the ability to keep participants engaged are fantastic.” |
| --- Sales Manager, Mid-Market Software Company, U.S. |
| “My warmest thanks and regards to the Holden instruction team. Over the years, I’ve witnessed many training sessions but have never met instructors who are so charismatic and professional. It was a real pleasure to see them in action with my team, and I am looking forward to the future sessions.” |
| --- Sales Manager, Mid-Market Manufacturing Company, Europe |
| “On behalf of the V.P. and the team directors, I would like to sincerely thank Holden
for the ongoing training initiative. The training is well run, insightful, and reflects
a lot of preparation and thought aligning the sales methodology to our 'must win' pursuits. I
look forward to continuing to build the momentum around our culture of sales excellence
and, in particular, to go 'fox hunting' in our key accounts.“ |
| --- V.P. Head of Strategic Sales, Large Professional Services Company, Europe |
| “A great job and big impact—well done.” |
| --- S.V.P. Client Solutions, Large Professional Services Company, Europe |
| “In addition to the Holden International methodology, program material, and software tools being both practical and innovative, the facilitation was absolutely top-notch. I can truly say that I have never experienced better facilitation! The instruction and pacing were excellent and held everyone’s attention with the practical stories, first-person experiences, and the unique and engaging style. Superb!” |
| --- Sales Manager, Large IT Company, Canada |
| “Thank you, Holden, for the recent training. It was very valuable in helping to win a recent sale with a customer for $2.5M and to put in place a VAR agreement worth an additional $4.7M over the next five years of incremental business. In the key account I worked on in the course, we were able to generate a win-win situation for both companies, while maintaining significant margins, eliminating internal competition, and obtaining incremental future sales commitments in writing. Having a tool like efox software reinforced our daily account actions by grading the possible impacts on our position with the customer in real-time. I have tried to use other sales tracking tools, and nothing compares to understanding your selling strengths and weaknesses like the Holden selling solutions." |
| --- Regional Sales Manager, Large Defense Company, U.S. |
| “Holden not only taught me how to find the Fox in the client organization, but they also triggered my thoughts toward being a Fox in my own organization. The Holden training left me inspired and confident.” |
| --- Business Development Manager, Large IT Company, India |
| “The Holden instructor was able to involve my people, get accepted, and gain respect while providing us with a structured approach to our sales process, all based on a common language. Thank you to Holden for making our training a success, and we look forward to working with you to help us make the most of it.” |
| --- President and CEO, Mid-Market Manufacturing Company, U.S. |
| “Holden delivered Power Base Selling in a way that was relevant to our newly minted salespeople and our experienced veterans. Many salespeople commented to me that Holden’s presentation style, approach, enthusiasm, and energy were
what made the difference in their complete engagement of the three-day programs. Investing in Holden training was a big commitment for a relatively small company like we are, and I am confident that we will see strong return on that investment.” |
| --- V.P. Sales, Small Healthcare Services Company, U.S. |
| “The very next week after our Holden training, we implemented the strategies and tactics that Holden taught us and closed two separate orders from a key prospect we have been trying to close for quite some time. This is quite a milestone,
as it has been four years now that this customer has purchased from us rather than from our competition. Holden contributed to our success. Thank you,
Holden, for the insight!” |
| --- Account Executive, Large Manufacturing Company, Europe |
| “To support our ability to accelerate top-line sales growth, we implemented Holden International’s Power Base Selling Creating Demand methodology, a repeatable and disciplined process on how to create new opportunities. The result was a 30% increase in pipeline volume and the establishment of an offensive mindset within our sales organization.” |
| --- V.P. Sales, Mid-Market IT Services Company, U.S. |
| “Very soon after our Holden training, we went out and closed the big deal we were working on during the training. We gave our competitor a bloody nose to the tune of $5M. Implementing the Holden approach has helped me achieve
about 130% of plan already for the year! |
| --- Account Executive, Large IT Company, U.S. |
| “The recent implementation of Holden International’s Power Base Account Management process enabled our sales team to tangibly determine key influential Executives in the decision-making process and structure a way to understand their
buying motivations, resulting in our ability to secure a strategic $1M opportunity!” |
| --- Sales Manager, Large IT Company, India |
| “I have closed two prospects since training and am fast-tracking another that would have stalled forever if I didn't learn all of that great information from Holden.” |
| --- Account Executive, Large IT Company, U.S. |
| “Holden is the best sales training I have ever attended, because it is clear, systematic, and easy to digest and implement immediately. The local examples and interactivity made the course interesting and relevant from beginning to end.” |
| --- Country Manager, Large Software Company, Middle East |
| “Holden did a great job providing a sales mentality and actionable tools to help build a sales culture in our organization.” |
| --- Business Development Manager, Mid-Market Financial Services, U.S. |
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