• -October, 2011-
    Upcoming Webinar, Fox Hunting: 10 Ways to Measure Support (Video)

    Once you have identified the individuals with the most influence in a particular buying decision it is critical to measure support for your offer.
    Join Ryan Kubacki, President of Holden International, in the second webinar of Holden’s Fox Hunting Series as he walks you through several ways to find the fox!
    Wednesday, November 9, Noon (EST)
    Register today by clicking here: onlineconference2.webex.com/​onlineconference2/​onstage/​g.php?d=668358801&t=a

    Watch [...]

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  • -October, 2011-
    Fox Hunting Webinar Series: How To Identify & Gauge Influence (VIDEO)

    President of Holden International, Ryan Kubacki, delivers the first webinar of a three part series on Fox Hunting. Register for the next webinar on Nov. 9, 12 pm EST, Fox Hunting: How To Measure Support here:
    onlineconference2.webex.com/​onlineconference2/​onstage/​g.php?d=668358801&t=a

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  • -October, 2011-
    Upcoming Fox Hunting Webinar Series (VIDEO)

    In order to improve your customer’s business and win opportunities, you must align yourself with the right individuals at the customer organization– those who have influence.
    Unlike authority which is easily shown through an organizational chart, influence is much harder to identify. What should you look for? How do you “find the Fox”?
    Join Ryan Kubacki, President [...]

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  • -September, 2011-
    Insightful Direction: The Fox and the Fleas

    When a direct attack won’t work, a Power Base® Compete seller knows it’s smart to look for an indirect strategy. One inspiration to finding such a solution is the animal Holden admires most—the ever-clever fox.
    Take a common problem in the animal kingdom: fleas. Most animals try a direct approach to flea removal. Needless to say, [...]

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  • -August, 2011-
    How To Differentiate from Your Competition: Where is YOUR Competitive Space?

    What do you do differently to win a sale? Or to put it another way: What’s the space you claim in the marketplace that sets you apart? Continue reading

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  • -August, 2011-
    What is really important to know about your account?

    How do you navigate through the realms and realms of information to find what is really important to know? Continue reading

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  • -August, 2011-
    Compete Selling is Insight Driven (VIDEO)

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  • -August, 2011-
    Making Power Base® Compete principles a way of life

    Holden International equips its client organizations with a series of specific action steps, designed to help them make a successful transition from simple Product selling to customer-conscious Compete selling. Continue reading

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  • -August, 2011-
    Why a Compete Strategy?

    Today’s sellers must change their focus, with new concentration on developing relationships and recognizing influence, in order to outfox the competition—the reason why a Compete sales strategy is essential to your success. Continue reading

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